Due to a cease and desist letter sent from Bill Harris’s lawyer, I have edited this article on 12/22/2009 to be more clear regarding facts vs. opinions. Thanks for the feedback, Bill! (Although maybe next time a friendly email would be the best way to initially communicate your feedback.) UPDATE 12/28/2009: I actually haven’t received a cease and desist letter. I was confused and thought Harris’ email was a C&S letter, but then I heard from several people that such letters are delivered by certified mail or courier, and haven’t received anything in the mail or from a courier from Mr. Harris or his lawyer. UPDATE 12/29/2009: Harris has since emailed his C&D letter to me, which you can read here.
Bill Harris—star of popular New Age infomercial The Secret and former marketing partner of James Arthur Ray—is founder and CEO of the (in my opinion) manipulative marketing organization called Centerpointe Research Institute. His main product is the “Holosync” binaural beat meditation CDs, which I find very expensive compared to competitors products, and less effective as well.
While the name “Centerpointe Research Institute” makes it sound like this is a non-profit think tank, this organization is simply a for-profit business. Part of the “research” apparently includes that co-branding with killer gurus is good for business—at least until people die, at which point it’s most profitable to pretend like it never happened. Or at least that’s how it appears to me, given that Harris used to market products with James Arthur Ray, but since the “death lodge” incident of November 10th, 2009, Ray’s testimonial has disappeared from Holosync’s web page. But perhaps Bill Harris didn’t know Ray’s character, or perhaps no one could have predicted such an awful turn of events. But why not? Why did we all not see the signs? (more…)